COMPARISON
AdFixer vs Perpetua
A detailed, unbiased comparison of two popular Amazon PPC tools to help you make the right choice for your business.
AdFixer
AI-powered Amazon PPC automation platform specializing in bid optimization, day-parting, keyword funnel management, and campaign analytics.
Perpetua
Goal-based advertising optimization platform for Amazon, Instacart, and other retail media networks.
PRICING
Pricing Comparison
AdFixer Pricing
Flat fee + percentage on ad spend
Self-Service: $299/mo + 3% on spend over $10K. Managed: $999/mo + 3% on all spend.
Perpetua Pricing
Tiered + percentage of ad spend
Starter: $250/mo + % of spend. Growth and Enterprise tiers with additional features and lower percentages.
FEATURES
Feature Comparison
| Feature | AdFixer | Perpetua |
|---|---|---|
Bid Optimization Automated bid adjustments to optimize performance | Yes | Goal-based AI |
Day-Parting Bid adjustments based on time of day/week | AI-powered, zero configuration | Yes |
Keyword Automation Automated keyword discovery and management | Full funnel (auto → broad → phrase → exact) | Yes |
Negative Keywords Automatic negative keyword identification | Yes | Yes |
Analytics Dashboard Performance tracking and insights | Yes | Yes |
Goal-Based Bidding Set target ACOS/ROAS for automatic optimization | Yes | Core feature |
Sponsored Products Support for SP campaigns | Yes | Yes |
Sponsored Brands Support for SB campaigns | Yes | Yes |
Sponsored Display Support for SD campaigns | Yes | Yes |
Multi-Marketplace Support for multiple Amazon regions | 17+ marketplaces | Amazon + Instacart + Walmart |
ANALYSIS
Pros and Cons
AdFixer
AI-powered PPC automation built for serious Amazon sellers.
Strengths
Limitations
Perpetua
eCommerce Advertising Intelligence
Strengths
Limitations
MIGRATION
Switching from Perpetua?
Follow these steps to migrate your campaigns seamlessly.
THE VERDICT
Which One Is Right for You?
Choose AdFixer if you:
Choose Perpetua if you:
Get started with
AdFixer today
Try AdFixer free for 14 days. You'll have access to every feature. Cancel any time.
