ADFIXER
Platform / Amazon
Campaign builder

Amazon campaign structures, ready to launch.

Pick a template, set your strategy, define your goals, and launch. The guided builder produces a repeatable PPC setup for every campaign you run.

Start 14-day free trialSee the templates
Templates
4

Templates

Bidding modes
3

Bidding modes

To first sync
2 min

To first sync

Campaign builderStep 2 of 4
  1. Template
  2. Strategy
  3. 3Goals
  4. 4Products

Step 02 / bidding strategy

Passive

Efficiency first

Balanced

Reach and performance

Growth

Ranking push

Target ACoS 24%Continue
The guided flow

From blank account to live structure in four steps.

Every choice maps to a proven funnel, a clear naming system, and the optimization loop that takes over the moment the campaign goes live.

  1. 1

    Choose a template

    4 structures

    Pick the funnel shape that matches the job: a launch, a scaling push, a variant family, or a competitor-targeting structure.

  2. 2

    Set your strategy

    Passive / Balanced / Growth

    Choose how aggressively the optimizer should bid once the campaign is live. The mode can change as the product moves through its lifecycle.

  3. 3

    Define your goals

    Budget and target ACoS

    Set the budget, the target, and the targeting preferences. These become the guardrails the algorithm is not allowed to cross.

  4. 4

    Select products

    By ASIN or SKU

    Search the catalog and assign each product to its position in the funnel. Naming and negatives are wired in automatically.

4
Repeatable templates
3
Bidding modes
2 min
From template to first sync
0
Bulk sheets to maintain
Campaign templates

Four structures, drawn out in full.

Each template is a real ad-group tree, not a naming preset. Start from a structure experienced operators already use, then tune it to your catalog.

01Single-product funnel

New SKU discovery

One product per funnel, separated by phase, built to produce clean keyword data from launch.

  • Auto / discovery
  • Broad / discovery
  • Phrase / research
  • Exact / performance
02Ad-group funnel

Proven SKU scaling

Concentrate spend around a proven product while keeping discovery and performance easy to audit.

  • Exact / core terms
  • Phrase / expansion
  • Auto / residual discovery
  • Exact / top of search
03Multi-product funnel

Variant families

Group related products into a repeatable structure with consistent targeting and naming.

  • Parent / shared terms
  • Variant A / exact
  • Variant B / exact
  • Auto / family discovery
04Product targeting funnel

Competitor targeting

Launch a focused product-targeting structure aimed at category and competitor ASINs.

  • Category targeting
  • Competitor ASINs
  • Defensive / own ASINs
  • Exact / brand terms
Bidding strategies

Choose how the system bids after launch.

Your mode sets the balance between efficiency, reach, and ranking. Change it as the product moves through its lifecycle.

 PassiveBalancedGrowth
PriorityEfficiency over volumeReach and performance togetherVisibility and organic rank
Bid postureConservative, tight to targetModerate, target-ledAggressive within guardrails
ACoS toleranceBelow targetAt targetAbove target, deliberately
Best forThin margins, mature productsMost Amazon sellersNew launches and ranking pushes
What the builder wires in

Setup work becomes a repeatable operating system.

The structure is only half of it. Everything below is configured at launch so the account stays readable as the catalog grows.

  • Consistent naming convention
  • Upstream negatives
  • Match types mapped to stages
  • Budget split per stage
  • Placement modifiers
  • Portfolio assignment
  • Target ACoS per campaign
  • Joins the optimization loop at go-live