ACoS cut from 35% to 17.67% while keeping growth on track
19.94%
ACOS AFTER
52.25%
ACOS BEFORE
$32,404.10
SPEND AFTER
$43,639.27
SPEND BEFORE
The client was managing a high volume of campaigns and frequently launching new products while discontinuing underperformers. This dynamic catalog made consistent optimization challenging and time-intensive.
By leveraging AdFixer’s automated optimization and campaign management features, we reduced ACoS to below 18% and kept it consistently stable. Starting in September 2024, the client saw immediate improvements and through continuous, data-driven optimization, we successfully scaled sales while maintaining a strong ROAS.
The full write-up
Mungo Trading came to us because their Amazon Ads were not consistently profitable. With a high-volume account across multiple product categories and frequent new product launches, they struggled to keep ACoS low and control wasted spend.
Keep ACoS below 20% (USA market).
We leveraged AdFixer’s managed optimization and campaign management to reduce waste and stabilize performance. Starting in September 2024, we implemented continuous, data-driven optimizations cleaning up inefficient targeting, reallocating budget to proven winners, and maintaining tight efficiency controls while scaling sales
Results
49.51% decrease in ACoS
47.06% increase in AD Revenue
Improving the ranking
Your turn
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