ADFIXER
Sports & Outdoors

Hockey Wraparound: From $4K to $66K in recurring ad revenue scaled profitably with AdFixer

Advertising done right with AdFixer

Hockey WraparoundAll case studies ?
32,9%ACOS AFTER
40.5%%ACOS BEFORE
$9,500SPEND AFTER
$1000+SPEND BEFORE
$66,516.69,AD SALES AFTER
$4,543.52AD SALES BEFORE

Hockey Wraparound (Sports & Outdoors, USA) came to AdFixer after cutting ties with an agency. The client had been managing ads manually and wanted a self-serve system to grow sales without needing deep PPC knowledge.

Using AdFixer’s built-in campaign structure, they created new funnel campaigns for low-performing products that had little or no campaign history, and used campaign takeover for products that already had an existing structure. With consistent optimization inside AdFixer over the following months, performance stabilized and scaled.

From 01 Oct–31 Oct 2024 the account generated $4,543.52 in ad sales, and from 01 Nov 2024–31 May 2025 it reached $66,516.69 in ad sales with an average of about $9,500 per month, while improving efficiency to 32.9% ACoS (down from 40.5%).

The operating change

From the problem to the new system.

Challenge

The client was managing his ads manually but after cutting ties with an agency wanted a solution for himself.

Solution

With our built-in campaign structure he created funnels for his low-performing products without campaign data. For the other products with existing campaign structure he started campaign takeover. Without a lot of knowledge about ads he was able to get better results consistently the following months.