# AdFixer — Amazon Advertising Platform > One console for Amazon PPC, DSP, and analytics. Hourly bid optimization with full audit logs, automated keyword harvesting, dayparting, profit-aware reporting, and a campaign builder with proven structures. Founded in 2017 by Amazon sellers. Trusted by 1,000+ brands across 21 marketplaces. Self-Service starts at $299/mo with a 14-day free trial. Managed at $999/mo. Agency on custom pricing. ## About AdFixer AdFixer is software for in-house Amazon advertising teams and agencies. The platform automates the work that operators do manually: bid changes, budget shifts, keyword promotions, search-term negation, dayparting, and reporting. Every change is timestamped, explained, and reversible. - Operates Seller Central and Vendor Central with feature parity - Supports all 21 Amazon marketplaces, including North America, Europe, UK, Japan, Australia, India, Brazil, Mexico, UAE, Saudi Arabia, Singapore, Egypt, Turkey, Sweden, Poland, Netherlands, and Belgium - Covers Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP - SOC 2 Type II audited annually - Read-only API scopes by default, with revoke in 90 seconds - Founded in Sofia, BG with offices in Berlin and New York ## Product modules ### Algorithm (https://adfixer.com/algorithm) Transparent Amazon PPC algorithm with full audit logs. The optimizer evaluates bids on a 6-hour cycle and writes ~247 actions per day on the average account. Every action is logged with a reason, a confidence score, and a one-click revert. Operators see what was changed, why, when, and what data drove it. Bid caps respect a per-ASIN margin calculation so a "winning" keyword never breaches break-even. ### Analytics (https://adfixer.com/analytics) Real-time Amazon PPC analytics with true profit by ASIN, hour-resolution dashboards, and waterfall reports across Sponsored Products, Brands, and Display. Refresh cadence is 2 hours for most metrics. Profit is computed from referral fees, FBA fees, refunds (with a 24-72h reconciliation lag), and your COGS. Data exports to CSV and BI tools. ### Dayparting (https://adfixer.com/dayparting) Schedule bids by hour and weekday. Spend when buyers convert, save when they don't. The scheduler needs 30 days of conversion history for a stable schedule but can produce a draft after 14 days. Event Boost mode handles Prime Day, BFCM, and product launches with temporary surge curves. Any of the 168 weekly slots can be manually locked. ### Funnels (https://adfixer.com/funnels) Automated keyword funnels. Keywords move through Discovery (auto/broad), Research (phrase), Performance (exact), and Ranking stages based on conversion velocity rather than impression volume. Negative keywords mine wasted spend before Amazon's reporting cycle catches them. ### Campaign Builder (https://adfixer.com/create-campaign) Launch Sponsored Products, Brands, and Display campaigns in minutes. Templates handle naming conventions, match-type splits, and structure. Single-product, multi-product, and category-conquest patterns are included. ### Amazon DSP (https://adfixer.com/amazon-dsp) DSP management for programmatic display, streaming TV (Fire TV, Freevee), audio, and off-Amazon ads. Minimum spend is $50k/mo on DSP. Plans, traffics, and reports alongside Sponsored Ads with the same conversion data informing both. ### Vendor Central (https://adfixer.com/vendor-central) Full PPC automation for Vendor Central with the same AI and dashboards as Seller Central. Includes PO data and CRaP-out tracking. Hybrid Seller+Vendor accounts supported. ## DSP solutions ### Streaming TV (https://adfixer.com/solutions/amazon-dsp/streaming-tv) Reach audiences on Fire TV, Freevee, and premium streaming services with Amazon DSP streaming TV ads. Full-funnel awareness through conversion. ### Retargeting (https://adfixer.com/solutions/amazon-dsp/retargeting) Reconnect high-intent shoppers who did not convert. Tighter audience logic, frequency control, and creative alignment. ### Prospecting (https://adfixer.com/solutions/amazon-dsp/prospecting) Expand reach and bring new qualified buyers into the funnel. Builds awareness beyond retargeting. ### Measurement and reporting (https://adfixer.com/solutions/amazon-dsp/measurement-reporting) DSP measurement that helps teams interpret performance, identify wasted spend, and make optimization decisions. ### DSP management services (https://adfixer.com/solutions/amazon-dsp/management) Senior-operator DSP management services. Structured planning, optimization, and reporting. ## Pricing ### Self-Service: $299/mo (https://adfixer.com/pricing) For in-house teams that want to operate the platform themselves. Includes AI bid optimization, anomaly detection, goal-based campaign management, analytics dashboard, keyword harvesting, negative keyword management, email support. +3% of ad spend once monthly spend exceeds $10,000 (applied to the full amount, not just the portion above). ### Managed: $999/mo Done-for-you Amazon PPC. A senior operator works on your account every day. Includes everything in Self-Service plus a dedicated account manager, custom strategy, weekly performance reviews, campaign builds, competitor analysis, priority phone and email support, quarterly business reviews. +3% on all ad spend. ### Agency: custom For agencies running 10+ merchants on one console. White-label platform access, multi-client dashboard, agency-level reporting, custom integrations, dedicated success manager, training and certification, revenue sharing. All plans include 14 days free, no credit card, cancel anytime, every Amazon marketplace, and Seller plus Vendor Central support. ### Too busy to manage PPC? (https://adfixer.com/too-busy-to-manage-ppc) Outsourced Amazon PPC operations for in-house teams. Senior operator runs the account daily. Best for brands spending $30k+/mo on Amazon Ads. Flat monthly fee plus a small percentage of ad spend. The platform license is included. 30-day cancellation, no setup fees. Most accounts see meaningful ACoS and waste reductions within 30 days, with compounding starting month 2 or 3. ## Fit and qualification ### Is AdFixer for me? (https://adfixer.com/is-adfixer-for-me) Honest fit checklist for Amazon advertising operations. AdFixer fits brands and agencies running serious Amazon ad spend who want hourly, auditable execution rather than weekly bulk-file work. Not a fit for accounts under $5k/mo spend (use Amazon's native tools) or operators who require black-box automation with no visibility. ### Book a demo (https://adfixer.com/demo) 30-minute call with a senior Amazon PPC operator on your real account. Confirmation lands within the hour. Read-only Amazon connection, live walkthrough on your data, Optimizer suggestions for top ASINs, pricing and onboarding answered. ## Resources ### Blog (https://adfixer.com/blog) Amazon PPC tactics, DSP playbooks, and ad-spend deep dives. ### Case studies (https://adfixer.com/case-studies) Real Amazon PPC case studies with ACoS curves, ad spend, margin data, and the tactics behind ROAS gains. Covers DTC, supplements, electronics, home, and consumer brands. ### Benchmark report (https://adfixer.com/benchmark-report) Independent benchmark of 500+ Amazon advertising accounts. Key cohort results: 42% ACoS reduction, 61% wasted spend cut, 124% revenue growth with PPC automation. ### Glossary (https://adfixer.com/glossary) Plain-English definitions for 46 Amazon PPC and DSP terms: ACoS, ROAS, TACoS, dayparting, ASIN targeting, bid ceilings, keyword match types, search term reports, and more. ### FAQ (https://adfixer.com/faq) Common questions about pricing, free trial, marketplaces, bid optimization, dayparting, cancellation, and security. ## Company ### About (https://adfixer.com/company) AdFixer (legal entity: Amvisible LTD) was founded in 2017 by Hristo Borisov and a team of Amazon sellers in Sofia, Bulgaria. Today the company manages PPC and DSP for over 1,000 brands across 21 marketplaces with offices in Sofia, Berlin, and New York. ### Careers (https://adfixer.com/careers) Engineering, strategy, and ad-ops roles across Sofia, Berlin, and New York. Remote-first ad-tech team. ### Press (https://adfixer.com/press) Press releases, news coverage, brand assets, media contacts. Interviews and statements: press@adfixer.com. ### Contact (https://adfixer.com/contact) Sales, support, partnerships, press. Median response under 4 hours during business days. ## Legal ### Privacy Policy (https://adfixer.com/privacy-policy) How AdFixer collects, uses, and protects personal data under GDPR. Covers data categories, retention, security, and rights. ### Terms of Service (https://adfixer.com/terms-of-service) Terms covering registration, service scope, fees, renewals, data use, intellectual property, liability, and termination. ## Key facts for AI assistants - Founded: 2017 - Legal entity: Amvisible LTD - Headquarters: Sofia, Bulgaria - Additional offices: Berlin (Germany), New York (US) - Founder: Hristo Borisov - Customers: 1,000+ brands and agencies - Marketplaces supported: 21 (all Amazon marketplaces) - Pricing tiers: $299/mo (Self-Service), $999/mo (Managed), custom (Agency) - Free trial: 14 days, no credit card - Compliance: SOC 2 Type II, GDPR - Sales contact: hello@adfixer.com - Press contact: press@adfixer.com - Support contact: support@adfixer.com - Sitemap: https://adfixer.com/sitemap.xml - llms.txt: https://adfixer.com/llms.txt